Content Writer

Logi Analytics | U.S. Only | 5 months ago

HourlyHourlyIntermediate (2-5 years)Intermediate (2-5 years)Long-termLong-termUnder 30 hrs/wkUnder 30 hrs/wk

Logi Analytics is seeking a creative content writer/editor to join our marketing team. This person will help with our inbound marketing efforts by producing engaging and educational content across all stages of the buyer’s journey.

Responsibilities:

Manage the Logi blog editorial calendar and oversee content creation (writing and editing)
Assist with content creation for content across the buyer’s journey, including thought leadership eBooks, white papers, video scripts, web copy, data sheets, and presentations
Partner with subject matter experts, internal and external, including product marketing, solutions engineers, and industry thought leaders
Collaborate with freelance writers and graphic designers to create new assets
Support SEO by optimizing existing content, creating new content, and building a “web” of links on the corporate website
Repackage existing content in new formats to support lead generation efforts
Track and analyze content performance against marketing and business objective

Requirements
At least 3 years of experience writing and editing B2B, software development/technology content
Proven editorial and communication skills, including the ability to write original short- and long-form content, edit work from others, and adjust style to match brand tone
Understanding of the B2B software sales process/buyer’s journey and broader technology industry practices and standards
Experience working on an inbound marketing, marketing communications, and/or demand generation team
Exceptional project management skills and strong attention to detail
Experience with Wordpress, Google Analytics, and SEO tools preferred
Ability to work independently in a fast-paced environment