Some days feel like a test of how far you can stretch without snapping—assignments on one side, client deadlines on the other, and barely enough time to breathe. One missed…
Email marketing remains a vital component of digital strategy for agencies. It’s a direct line to potential and existing customers and a powerful tool for promoting products, services, and brand…
So you’ve started freelancing and you’re wondering about your business structure. Maybe you’ve heard the term “sole proprietorship” thrown around, but you’re unsure if that’s what you are by default….
The freelance lifestyle has its obvious perks—the flexibility and freedom to work when and from wherever you want. But too much of a good thing can sometimes turn into a…
Finding your ideal clients can feel like searching for unicorns in a field of horses. When I first started freelancing, I’d take on pretty much anyone willing to pay me…
We’ve all been there as freelancers. You jump into a project excited about the possibilities, only to find yourself in a nightmare situation weeks later. The scope keeps expanding but…
The freelance lifestyle is attracting more people than ever before, and for good reason. The freedom to work from anywhere, set your own schedule, and choose your own clients is…
Freelancing is on the rise in the U.S. More than 60 million Americans did freelance work in 2023—that’s about 39% of the workforce, according to Upwork’s Freelance Forward report. For many,…
Freelance designers put on many hats—and sometimes all at the same time. One moment you are studying a client’s design brief; the next minute, you’re adjusting typefaces, and before you…
It’s no secret that the freelance market gets more competitive each year, and is no different. With thousands of talented designers, writers, developers, and creative professionals all vying for the…
Freelancing can be a mental rollercoaster. One month you’re crushing it—landing dream clients, delivering killer work, and feeling like you’ve finally figured this whole freelancing thing out. The next month?…
Asking for money that’s owed to you can be downright uncomfortable. Whether you’re a freelancer waiting on payment from a client or you loaned money to a friend who seems…
Here’s a classic freelancer story I hear all too often: You create an amazing proposal for a potential client. They love it and respond with “Looks great! Let’s do it!”…
Sometimes, landing freelance clients isn’t just about having killer skills—it’s about nailing that interview. Maybe you’ve got a big client call coming up this week. Or perhaps you’re tired of…
If you’ve been exploring ways to boost your income beyond your day job, you’ve probably come across the terms “freelancing” and “moonlighting.” While these concepts might seem similar at first…
Healthcare costs can be one of the biggest pain points of running your own freelance business. When you’re self-employed, you don’t have the luxury of an HR department handling your…
Getting a mortgage when you’re self-employed can feel like navigating a maze blindfolded. You’ve probably heard horror stories from fellow freelancers about being rejected by lenders or jumping through endless…
With the rapid digital transformation sweeping through our lives, user experience (UX) has become a critical differentiator for businesses around the world. Companies are desperate for talented UX designers who…
The myth about technical writing is that it’s all instruction manuals and assembling furniture. Maybe, if you’re lucky, you might get to write NASA reports or government documents. But the…
When I first started freelancing, I quickly realized that while I had the skills, I was struggling with the reality of inconsistent income. Some months were great, while others left…
Burnout in digital marketing is more common than you think. Digital marketers are often pulled in multiple directions to create content schedules, manage ad campaigns, and have strategy and results…
Freelancing has now become a very exciting career path for people, combining flexibility, independence, and self-selection of projects. Finding clients is one of the many common challenges faced by freelancers….
Finding clients for guest posting services can seem like a daunting challenge. I’ve watched countless writers spinning their wheels, pitching to random strangers, and ultimately burning out before they ever…
As a freelancer, your portfolio is your digital handshake. It’s often the first substantial impression potential clients have of your work, your style, and your capabilities. But here’s the thing:…
Whether you’re a seasoned freelancer, just starting out, or transitioning between careers, adding your freelance work to LinkedIn is a critical step in establishing your professional presence online. But let’s…
Let’s face it: finding clients as a freelancer can feel like trying to catch fish with your bare hands. Just when you think you’ve got one, it slips away. If…
As a freelancer, getting paid accurately and on time is critical to keeping your business afloat. But when a client asks for an “itemized invoice,” do you know exactly what…
Navigating the paperwork and requirements of running your own business can feel overwhelming at times. One question many freelancers and solo business owners ask is: “If I am a sole…
So, you’ve built a thriving freelance business. You’ve escaped the 9-to-5 grind, you’re doing work you love, and you’re making good money. Life’s pretty sweet, right? But then it happens:…
There’s a critical decision every freelancer faces sooner or later: do you go wide as a generalist or go deep as a specialist? If you’re wrestling with this question, you’re…